Deirdre Breakenridge: How to Effectively Use PR for Your Business

Brandy Williams Interviews Industry Leaders

As Heard On:

Communication is the KEY

YES! I Want to Have an Effective PR

Deirdre Breakenridge: How to Effectively Use PR for Your Business

Deirdre is a communications strategist that has been in PR and marketing for 25+ years helping senior executives in mid-size to large organizations communicate to their stakeholders.

She is also an author and her recent book entitled: Answers for Modern Communicators: A Guide to Effective Business Communication

During the show we discuss:

What Public Relations is
How has communications/PR changed
The importance of PR in business
How PR and Social Media go together
How to create meaningful connections
The challenges in creating connections
Why do companies need to control or manage information dissemination to the public