The Business Credit and Financing Show

Podcast by Ty Crandall

Episode 684:

Cody Wittick: How to Scale Your Influencer Marketing

Ty Crandall Interviews Industry Leaders

As Heard On:

iTunes
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Spotify
Google
Stitcher

As Heard On:

iTunes
iHeartRadio
Spotify
Google
Stitcher

See How to Scale Your Influencer Marketing

Cody Wittick: How to Scale Your Influencer Marketing

Cody Wittick is the Co-CEO at Kynship, the agency that is paving the way for the future of influencer marketing.

Prior to co-founding Kynship, Cody began his journey at QALO, the brand that created the silicone wedding ring. Over the course of 5 years, he built out a robust influencer program of 500+ influencers, all through the foundation of seeding, while also working with household names such as Lebron James, Jason Aldean, Mike Trout, and Dale Earnhardt Jr.

During the show we discuss:

  • How an influencer is different from a brand ambassador
  • Why focus on content creators first
  • How influencer marketing works
  • What influencer marketing is
  • Who influencers are

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