The Business Credit and Financing Show
Podcast by Ty Crandall
Protect my intellectual property
Chris Johnsen: How to Protect, Scale, and Exit Your Business with Smart Legal Strategy
Chris Johnsen combines a dual JD/MBA with real-world entrepreneurial experience to deliver a powerful, business-first approach to legal strategy. With a background spanning advertising, retail, and real estate, he brings practical insight that goes beyond traditional legal counsel.
Chris is known for translating complex legal concepts into clear, actionable guidance while maintaining the negotiation strength and precision clients expect.
Before founding Johnsen Law, Chris was a partner at the international firm Holland and Knight, advising companies of all sizes on a wide range of corporate matters. His experience spans industries including oil and gas, transportation, healthcare, technology, entertainment, financial services, securities, and real estate. Above all, Chris is committed to helping businesses build, scale, and succeed with confidence.
During the show we discuss:
- Why partners need a strong operating agreement
- How to choose the right business entity
- Why LLCs can be a flexible starting structure
- When a Delaware C Corp may be appropriate
- How to protect your business name and intellectual property
- Why you should negotiate personal guarantees when possible
- How to separate business and personal assets
- How entity “buckets” can help with asset protection
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