The Business Credit and Financing Show
Podcast by Ty Crandall
Episode: 953
Michael Hession: How to Build a High-ROI Digital Marketing Engine
Ty Crandall Interviews Industry Leaders
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Michael Hession: How to Build a High-ROI Digital Marketing Engine
Michael Hession is an authorized practitioner of the Infinite Banking Concept (IBC) who has been implementing this powerful wealth strategy for his own family for over eleven years and guiding clients toward financial independence for more than seven. As a Wealth Strategist at Factum Financial, Michael brings extensive real-world experience to his work. He previously spent 16 years as the owner and operator of a successful marine business, giving him firsthand insight into the financial challenges entrepreneurs face.
Michael also has a strong background in trading options, futures, and currencies, along with investing in and managing multiple real estate properties—experiences that revealed the risks of relying solely on traditional financial systems. Since discovering IBC eight years ago, he and his wife Ann have built multiple policies and are passionate about helping families and business owners create stability and lasting wealth.
During the show we discuss:
- What infinite banking is and how it works as a long-term financial strategy
- How specially structured whole life insurance policies can be used to build and access capital
- The concept of becoming your own banker and borrowing against your own cash value
- How business owners can use this strategy to fund investments, opportunities, and expenses
- The difference between infinite banking and traditional banking or financing methods
- How this approach can help create long-term financial security and wealth preservation
- Common misconceptions people have about life insurance and cash value strategies
- How entrepreneurs can integrate infinite banking into their overall financial and business strategy
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