When an economy encounters a phase marked by dropping GDP, escalating unemployment ratios, and diminished consumer spending, the said economy is considered to be experiencing a downturn.

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Underinvesting is literally a bad money move. In the case of eCommerce stores, for instance, we see businesses that underinvest in cybersecurity. Since eCommerce relies on online transactions, you can see how an insecure store or payment method can be risky.

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The concept of credit is still appealing, but younger consumers are put off by the hoops they have to jump through with banks

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Amazon Business Credit Line is a credit instrument offered by Amazon through its Pay-by-Invoice program. It allows business owners to buy products now and pay later at a set timeframe.

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If superlative characteristics are important to a business, then the business really has but one choice, and that’s to raise the high end of the salary range.

But they would likely have to do that anyway.

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When it comes to operational costs, one crucial thing to know is the operating expense ratio (OER). This is a simple formula that will reveal if your property runs efficiently and if you need to cut on operational expenses.

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Email marketing automation tools like Mailchimp, Salesmate, or Sendinblue can help you automate your email campaigns, segment your subscribers, and personalize your emails based on their behaviour and preferences.

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There is no foolproof way to recession proof a business, as economic downturns can affect almost every industry in some way. However, there are certain strategies you can adopt to reduce their vulnerability to recessions and increase your businesses chances of survival.

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If you borrow your down payment from friends or family, that’s still a loan that you’ll eventually have to repay. Some small business owners might prefer to make some short-term sacrifices instead.

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Fundability™️ is more than just ticking boxes. The true philosophy of Fundability™️ is to do everything on the up and up because it’s the right thing to do, it helps your customers—oh, and by the way, it also helps your business succeed.

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