Published By Janet Gershen-Siegel at June 21st, 2019
Our researchers at Credit Suite found these ten great business tips for you! Be fierce and score in business with the best tips around the web. You can use them today and see fast results. A perfect YouTube brand ambassador cannot be far away.
Stop making stupid decisions and start powering up your business. Demolish your business nightmares and start celebrating as your business fulfills its promise.
And these brilliant business tips are all here for free! So settle in and scoop up these tantalizing goodies before your competition does!
Our first tip is all about creating an eco-friendly office. Small Business Bonfire shows us the way.
Perhaps our favorite tip was centered around our favorite perk here at Credit Suite – telecommuting! Why is telecommuting so awesome? Let us count the ways.
Working from home, if you can swing it, is fantastic. As an environmental solution, it’s hard to beat. Your employee(s) won’t be sitting in traffic or driving around looking for parking spots or lunch places. And they won’t be turning on lights in your office they aren’t using. The same goes for the coffee maker, the bathroom hand dryer, and more.
Plus telecommuting is seen by many employees as being a perk. It’s great to be able to work in your PJs! And even if you don’t, it’s still great to skip traffic and the rat race. Telecommuting also saves your company in other ways. Your employees will be far less likely to miss work if their kids are sick. And they might even work when they’ve got colds and other minor illnesses, all without spreading germs to everyone else.
So we also loved the tip to just plain print less. Do you know someone who prints everything? Then tell them to cut it out! Unless they truly need a hard copy, why are they doing this? Is it merely from force of habit?
Printing doesn’t just waste paper, toner, and electricity. It also wastes space. After all, every bit of that paper has got to go somewhere. And then what happens if this employee prints a draft of something or other, and then they mark it up and reprint? Then they edit again and, guess what? They print again.
So that’s the other piece of this – check your work before flinging it to the ether. Or better yet, start implementing online editing and document sharing. Wake up from your version control nightmare and stop printing documents you don’t need.
The next tip is about working with a virtual assistant. The SBA says the best thing about virtual assistants is that they free up higher level folks to do other things. And that makes a lot of sense for us.
It works from an economic perspective if nothing else. If the boss makes, say, $100,000 per year, and the VA makes $40,000, then every time the VA does something, the company saves around 60% of the costs. Maybe not the full 60% – after all, the boss should be at the very least spot checking the VA’s work product. But reducing this figure to a 50% savings is far from shabby.
If you have never worked with a VA, consider all of the tasks you do which are tedious but still have to happen. This can be everything from creating business processes to organizing data. It can be managing outgoing email such as meeting invitations. And it can be managing incoming email like requests for price quotes.
Why not ask your VA to do these things?
And we would be remiss if we didn’t shout out to our awesome virtual assistant, who truly makes the department go ‘round. Thank you, Liz.
Our following tip concerns improving employee productivity. Young Upstarts tells us that sometimes it’s not the fault of the employee at all. What if they’ve just go slow and outdated equipment?
But there was one tip which we really loved – empowering employees. Involving your employees in decision making means asking their opinions and listening to those ideas and opinions. And it means acting on those suggestions, and not just automatically saying no.
If your employees feel they have a stake in the success of the business, and that their concerns are being heard and acted upon, they’ll be a lot more enthused about work. And enthusiasm will lead to more employee productivity.
For our next tip, we looked at improving project management. Small Biz Trends notes that organization will always help you out. Beyond productivity suggestions (above) and project management methodologies (below), there’s the nitty gritty of how to do it.
We think the tip about performing a post-project assessment is truly stellar. It can be painfully easy to just pack up a project once it’s done, and get it out of your site. But what have you learned from the experience? How have your team and company grown? Maybe you learned you’re overestimating your budget too much. Or maybe you learned one particular employee is creative under pressure.
Whatever it is, do a post mortem. And for gosh sake’s – write down the lessons you’ve learned. That way, you won’t have to fumble around and learn them a second time.
This tip is so smart, and it works! Fundera tells us all about project management methodologies. Some of these you may have heard of. But do you know the differences? After all, a lot of these methodologies are variants and successors to Agile. But they all have their own flavors.
Why choose one over the other? Consider your project’s goals, constraints, and risks. And consider your time frame as well. The old Waterfall method is pretty good for short-term projects. But for longer terms, using Waterfall means customers – either internal or external – might be waiting a long time before they see results.
We encourage you to read the article as it’s a fascinating look at how to move a department through developmental stages. And while these methodologies have their roots in creating software, they can be easily adapted to any other big project your business is looking to tackle.
Grab this tip while it’s hot!
It’s a truly terrific marriage of marketing and user outreach – the perfect YouTube brand ambassador. Under 30 CEO lays it all out for us.
There is an actual method to this madness! So the first thing you want to be doing is looking for brand alignment. And the best way to do that is with an old-fashioned site search. You want to look for your perfect YouTube brand ambassador, yes?
But it’s also important to know you are able to find them. After all, what good is the perfect YouTube brand ambassador if their channel isn’t properly set up for search? This should be a part of your quest. You will do best with someone already savvy in this area.
But don’t despair if you don’t see them first on the list. Hint: check the sidebar. YouTube’s recommendation engine is juiced to recommend the most popular videos first. That is, so long as they fit your search criteria.
Let’s say you make some product which I am now wholly making up – the Godzilla Widget. If you’re looking for the perfect YouTube brand ambassador, then you’ve got to look up Godzilla Widget in YouTube’s search function. And you should probably also – assuming there are a lot of hits or they don’t seem to be 100% on point – look up phrases like Godzilla Widget unboxing video.
Because if someone is so excited about your product that they went to the trouble to record and upload a video of them taking it out of the box for the first time – guess what? They like you. And they like your product. If that person has a decent following and seems articulate and a good brand fit, then try them out. You might just have found your perfect YouTube brand ambassador without breaking a sweat.
Got a service and not a product? Then why not look up Godzilla Widget reviews or something like that? Either way, you may need to be a touch creative when it comes to searching for this person, this elusive unicorn.
Hey, it happens. Your perfect YouTube brand ambassador unicorn might be harder to find. So why not ask your top users or customers who they follow?
Another great suggestion was to check out YouTube’s creator blog, as they could be showcasing someone of interest to you. It might take some digging to find that unicorn, but it’ll be worth it.
Check out this tip, all about streamlining your sales process. HubSpot tells us there is one particular challenge when it comes to selling to other businesses. And that is the chain of command. Essentially, there can often be a lot of decision makers when it comes to a business buying a good or service.
And that’s a good thing when you’re the one who’s buying. There can be multiple stakeholders, and they are all going to want to have their say. But it can also jam up the works when you’re the one who’s selling.
So, what to do?
This is a best practice for, truly, any sort of sales. But it’s particularly useful in B2B. Why? Because the stakeholders are all going to be talking to each other. About you. And if they are confused, or they feel the information is conflicting, it could erode the trust you’ve been trying so hard to establish.
This means, perhaps, multiple demonstrations. And it certainly means making your pricing structure as easy to understand as possible. Buy two months in advance and get 10% off. Or add this one extra service and we’ll bundle support with it.
Whatever it is, be clear about it. And this also means answering questions clearly and directly.
Build trust with your sales prospects by clearly communicating prices and benefits to them – the first time, every time.
It’s not your imagination: this tip can help you choose the best email marketing platform for your needs. Lead Pages says you should not take such a matter into your own hands. Why not? Because the fines from violating the CAN-SPAM Act are a bit too high for you to be playing Russian Roulette with your business.
You can be in violation of CAN-SPAM if you just send out mass emails (of course, there are more subtleties than that). So, what do you do instead?
Probably two of the better-known email service providers out there are Mail Chimp and Constant Contact. For your business, consider the size of the list of people you want to write to. What are your goals for your email campaign(s)? And what’s your budget?
We highly recommend reading the entire article – it’s very informative. But if you don’t have the time, at the absolute minimum, consider the answer to those three questions before you start. Happy emailing!
Our second to last tip can give you a new perspective on writing customer retention emails. Sleek Note tells us there are nine great email types which can help you keep the customers you’ve already got. Because they are just as important as the acquisition of new customers.
Our favorite was the win-back email. How many times have any of tried a product or service, and even been loyal for a while but then, suddenly, we weren’t any more? How do you bring customers back from meh to mad about you?
This article goes into actionable detail and we highly recommend you check the whole thing out. Because once you get the right email service provider squared away, you’ll need to email something!
We saved the best for last. For our favorite remarkable tip, we focused on perfecting the B2B customer experience. Heinz Marketing says the customer experience still matters, even when the customer is another business. Going along with tip #4, we can see that.
We also liked the suggestion to go where the customers are. We think that’s an awesome tip for any company, actually. Use the channels your customers use! If you don’t like SnapChat, but your customers do, guess where you should be marketing to them?
You get three guesses, and the first two don’t count.
We also loved the tip to keep people at the heart of your strategy. You may be marketing to a business, but businesses are made up of people. You need to be reaching them.
So which one of our brilliant business tips was your favorite? And which one will you be implementing now?